Cash Cow
Upscale lounges in Dallas
Cash Cow sits in the Good Latimer District at the edge of Deep Ellum, where 7,000 square feet of open floor plan gives a crowd somewhere to actually move. The room is built around one of the largest LED walls in the district, backed by a Vegas-style sound system and 25 TVs wrapped around the bar — which makes it work as a club at midnight and a watch party at noon without changing the room. Twenty-one VIP booths and open seating handle groups of every size, and garage-style doors roll open onto a 900-square-foot patio when the dance floor gets to be too much. Bottle and champagne service comes with real production behind it: LED wall shout-outs, birthday cake presentations, letter boards, and chariot deliveries built to make a celebration visible to the whole room.
Packages & Pricing
$420per hour
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What this venue offers
Nathan means
Watched a million people cut in line and were allowed in by the security guards with a power trip who thought these people were friends and not people using them for quick access....
Texas!
I gave a 5 star online for the xclusive event itself, but I had to make sure to leave this review. The middle eastern looking lady at the bar do not need to work these specific par...
Isaiah Thomas
Bottle Girl Ken provided excellent service from start to finish. She was professional, attentive, and made sure everyone was taken care of throughout the night. Her energy was grea...
Juan Wood
The staff were on point! They checked IDs and had the lines moving, on the inside the bar staff was very sexy and pouring drinks all night. The bouncers were big so no fighting unl...
Address Information
402 N Good Latimer Expy, Dallas, TX 75204, USA
Meet your host

Luke Alexander
Hosting on PLEC since August 2026
We love helping planners create memorable experiences in our space. Reach out with your ideas—we're here to help.
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House rules & policies
House rules
Full refund 60+ days; 25% at 30–59 days; no refund under 30 days
Full refund (minus processing fees) if cancelled 60 or more days before the event. 25% refund if cancelled 30–59 days before. No refund if cancelled less than 30 days before.
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